What do you like best about your current policy?
We find that everyone greatly benefits by allowing us to evaluate their existing insurance program. Our promise is that we would never ask you to change any financial program unless there is a significant advantage for you, and that advantage is completely obvious to you, I would never ever ask you to change anything unless there was a great advantage for you to do so, fair enough?
If it were possible that you could significantly improve your current life insurance program, for example, double your protection for the same money, or get the same protection for half the money, do you have any emotional attachment to your current company or agent that would prevent you from making a change?
Great, run and get your policy so we can do an accurate cost/benefit comparison.
Do A vs B comparison. (compare what your family gets if you Die, what you gets if you Live, and how much does it Cost?)
***If cash value, go to funny banking / refrigerator story in presentation